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Archive for the ‘In the News’ Category

Chris Apollo Lynn In the News: New York Times (December 6th, 2007)

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Back in December 2007, I wrote for and edited socialTNT, a popular blog on social media, marketing, PR, and Journalism.

That month Facebook, ever looking to push the privacy envelope, unleashed Beacon, a clunky first attempt to harvest user behavioral data. At the time, I knew a lot of Facebook folks and could see Mark Zuckerberg’s profile. So like any good blogger, I decided to snoop around and see if there was any indication that Zuckerberg was concerned about the lashing he was getting in the press. What I found: While users were revolting and the media was giving him a good lashing, he was in the midst of a heavy game of Jetpack, a Facebook game.

Well, I wrote about it. Later that day, Louise Story, a reporter at the New York Times, called me up and asked me for a comment. To my surprise, the a pretty large quote appeared the next day in a piece that discussed Facebook and Zuckerberg’s apology.

Not a bad early birthday present that year! :)

New York Times, December 6th, 2007


Apologetic, Facebook Changes Ad Program

By LOUISE STORY

Published: December 6, 2007

Mark Zuckerberg, founder and chief executive of the social networking site Facebook, apologized to the site’s users yesterday about the way it introduced a controversial new advertising feature last month.

Facebook also introduced a way for members to avoid the feature, known as Beacon, which tracks the actions of its members when they use other sites around the Internet.

Mr. Zuckerberg’s apology — in the form of a blog post on Facebook — followed weeks of criticism from members, privacy groups and advertisers.

“I’m not proud of the way we’ve handled this situation, and I know we can do better,” Mr. Zuckerberg wrote.

Facebook has also been meeting with advertising agencies in recent days and discussing their concerns about Beacon, according to one executive who was invited.

Facebook originally presented Beacon to the advertising community as an opt-in program that its members would choose to use. It planned to sell ads alongside the messages sent to people’s friends about their purchases and activities on other sites. Some advertisers like Coca-Cola have expressed surprise that Beacon then required users to take action if they did not want the messages sent out.

“This is a bit of an example of Facebook being, as we refer to it, ‘out over your skis.’ They got a little bit ahead of themselves,” said Elizabeth Ross, president of the digital advertising agency Tribal DDB West, a part of the Omnicom Group.

Ms. Ross said advertisers did not want Facebook to push its users into a system like Beacon against their will.

But that was what happened for a few weeks after Beacon was introduced Nov. 6. Facebook gave users two notices that it planned to broadcast their actions to their friends — one when they were on an external Web site making a purchase and the other when they came back to Facebook.

The notices were small at first, and when users ignored them, Facebook assumed the users had granted permission.

After more than 50,000 Facebook users signed a petition about Beacon that was initiated by the political group MoveOn.org Civic Action, Facebook changed its policy last Thursday so that users who ignored the warnings were considered to have said no. But a Facebook executive said then that the company would not offer users a universal opt-out for Beacon.

“We need to make sure we give them the ability to see what things can do for them,” Chamath Palihapitiya, vice president for product marketing and operations at Facebook, said in an interview last Thursday.

Although Facebook has made the changes that MoveOn.org and others requested, some users said they believed the company had not been forthcoming.

“I feel like my trust in Facebook has been violated,” said Christopher Lynn, 30, a Facebook user who also writes a blog on social media. “Facebook created this space that was a private space, where we share our experiences, and to share this data behind our backs is upsetting.”

Robert French, a communications professor at Auburn University in Alabama, has been lecturing about Beacon recently, and he said his students — nearly all Facebook users — were shocked to learn about Beacon.

Privacy groups are working on a complaint to federal regulators about Facebook’s advertising program. In addition to Beacon, the new program includes profile pages created by advertisers and ads sent to users based on what they write about in their profiles.

Jeff Chester, executive director of the Center for Digital Democracy, said Mr. Zuckerberg should have explained Facebook’s full advertising and data collection program to users.

“The user needs to decide how their information is going to be used, whether it’s going to be used for targeting at all, which advertisers have access to it and whether Facebook has the right to collect and analyze it,” he said. “Facebook is saying it is a safe place for you to share your innermost secrets; what’s not being told to users is that they are selling those secrets.”

Written by Chris Apollo Lynn

November 25, 2011 at 2:02 PM

Chris Apollo Lynn In the News: FOX 7 News (October 19th, 2010) [VIDEO]

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After McDonald’s co-opted the Keep Austin Weird slogan, I appeared on FOX News to discuss the importance of supporting local businesses. You can read the full blog post about McDonald’s “Keep Fries Weird” campaign and learn more about locally-sourced burgers in Austin.

Watch the video (courtesy of KTBC-Fox):

Written by Chris Apollo Lynn

October 21, 2010 at 6:22 AM

Posted in In the News

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Chris Apollo Lynn In the News: The Chicago Maroon (January 12th, 2005)

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Back in the early days of Friendster and The Facebook, the Chicago Maroon, the student newspaper of the University of Chicago, wrote this opinion piece discussing the ill effects of social networking. My profile was mentioned, saying that no one could have 288 friends.

Log off: The case against The FaceBook
by Jason Thurlkill - Jan 13, 2005 10:56 pm CST

Not long ago, when a guy or girl met someone at a party there was only one way to get to know them better: Ask for their number, hope they write down the right one, and pray for a callback. Today 20- and 30-somethings are just as likely to ask, “Are you on Friendster or The Facebook?”

 

Two of the hottest places young professionals and students learn about each other nowadays is through the online communities Friendster and The Facebook, websites where users create autobiographical home pages, link them to their friends, and exchange messages with one another. The Facebook is geared towards college students, and like its mainstream counterpart Friendster, boasts thousands of members nationwide. If you haven’t heard of either site yet, you’re probably outside their target demographic (35 and under); without Internet access; or a hopeless, Ted Kaczynski-like loner.

 

Friendster and The Facebook channel a spirit similar to the one that fueled Howard Dean’s groundbreaking campaign Meet-ups. Strangers united by a common cause, interest, or acquaintance use the Internet to interact with one another, exchanging everything from party invitations to dating solicitations. Both programs share another commonality with Dean’s infamous Meet-ups. Just as his online supporters failed to produce a single significant victory for him, leaving Dean alone at the altar on each election night, Friendster and The Facebook also betray their members.

 

The problem with these online networks is they substitute artificiality for authentic communication. The profiles users create are inherently unreliable representations of their true selves. Friendster and The Facebook turn average people into amateur photographers hell-bent on retouching their own likenesses until they are picture perfect. People spend hours photographing, editing, and manipulating digital headshots that misrepresent their everyday appearance and often their real age. Users construct false identities with words as well. As members write their own bios, many resort to listing popular books, movies, television programs, and quotations in an attempt to create a particular image: intellectual, hipster, punk, elitist, or rebel. Perhaps living in a consumer culture encourages people to market themselves as commodities, yet in doing so they deceive other members to their true individuality; they hide vulnerabilities as well as flaws.

 

Another flaw with Friendster and The Facebook is the compulsion of many users to link themselves to other profiles in order to overrepresent their number of friends. Colorful Friendster member “Chris Apollo,” for instance seems exceptionally adored by the masses—288 Friendster friends and counting! It’s hard to imagine this member not being popular, but how on Earth can he keep in touch with so many people? Furthermore, what does having that many “Friendsters” say about an individual’s criteria for Friendstership? A close friend of mine, a Friendster junkie, will ask almost anyone he hits it off with at a party to join his Friendster list. He follows the same reasoning many online users do: A greater number of links to other people makes him appear better connected than he really is.

 

Friendster and The Facebook aren’t just deceptive. They are also emerging threats to many American youths’ emotional and psychological well-being. Besides limiting opportunities for emotional connection, community websites, combined with instant messaging and e-mail, stress young people’s minds and generally speed up the pace of their lives. Like an over-produced video on Total Request Live, such sites disrupt people’s concentration by saturating their brains with an orgy of useless information and false images, taxing their minds with too much text and tempting them to stay online to click on yet another member’s profile. Researchers at the University of Texas at Austin and Carnegie Mellon University who studied Internet use found that as students spent more time online they exhibited feelings of isolation, mood disorders, and chemical imbalances. Their findings parallel the American Psychological Association’s report that frequent Internet use can lead to a pathological addiction similar to gambling. Of course only the most painfully shy, antisocial, or insecure prefer typing fragments of text to talking and may skew the survey’s results. It’s evident however that online meeting places, which bill themselves as bringing separate lives together, actually marginalize some people further from society.

 

For many users, Friendster and The Facebook are simply modern-day work-ups of the classic “Kevin Bacon” game: Users get the cheap thrill of seeing how many degrees separate one life from another. And as addicts are prone to do, it’s easy to scapegoat such sites for the social ills of urban alienation. Yet by presenting friendship in such a contrived, artificial environment, Friendster and The Facebook represent a negative trend in young urban social life with potentially damaging consequences to their users’ mental health.

Friends don’t let friends use Friendster.

Written by Chris Apollo Lynn

February 25, 2010 at 6:22 AM

Chris Apollo Lynn In the News: New York Times (March 22nd, 2009)

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Phew! I’ve finally recovered from SXSW Interactive AND Music festivals, and have been going non-stop getting establish here in Austin.

It was such a whirlwind of a week. By far the highlight was the Perez Hilton Party.  Not only did the line-up include some of my current favorite artists like Kanye West, Yelle, Ladyhawke, and Solange, but my feeling of joy was immortalized in the New York Times by photographer Josh Haner.

Kanye West - SXSW 2009 - Perez Hilton Party - New York Times - March 22nd  2009

New York Times, March 22nd, 2009 (SOURCE: Josh Haner/The New York Times)

New York nightlife and photography blog Last Night’s Party also shot a photo of me at that show. Check it:

Kanye West - SXSW 2009 - Perez Hilton Party - Last Night's Party Blog

Smashed at the front (SOURCE: Last Night's Party Blog)

On a side note: Kanye’s current album is full of so much emotion. Yes, it has its moments of cold and distant, but there is always a human soul in the music that is crying out to be loved. He has put so much energy into his performances, how could I not rock out? So, as a bonus, I leave you with photos I took from my iPhone.

Kanye from my iPhone camera at the Perez Hilton Party

Kanye from my iPhone camera at the Perez Hilton Party

Kanye from my iPhone at the Perez Hilton Party

Kanye from my iPhone at the Perez Hilton Party (note Perez in the background!)

Feel free to check out the full Flickr set with pictures of other performers from that night, including Little Boots, Solange, Yelle and Kid Cudi.

Written by Chris Apollo Lynn

April 7, 2009 at 9:22 PM

Chris Interviewed by Hannah Smith

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Last week, Hannah Smith, journalism student at the University of Oregon, interviewed Chris about Twitter and its uses for PR. Hannah posted the resulting podcast on her blog, How I Learned to Stop Worrying and Love PR. Hannah did an amazing job on the Podcast. She asks some insightful questions and her intro and outros rocked!

Check out her post, or download the podcast here.

Hannah, thanks for having me on your show!

Written by Chris Apollo Lynn

May 12, 2008 at 10:05 PM

Posted in In the News

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Scoble Reviews ‘Iron Man’ at TechCrunch Screening

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Last night, Marie and I met with MG Siegler from VentureBeat to watch “Iron Man” at the TechCrunch screening. On our way out, we ran into Robert Scoble. Watch as we all review the movie.

Written by Chris Apollo Lynn

May 1, 2008 at 3:00 PM

Moooooo! Chris Interviewed by Utterz Founder

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socialTNT was honored to be interviewed by Simeon Margolis, founder of Utterz! Listen to the interview below, or see the full post here.

Written by Chris Apollo Lynn

April 30, 2008 at 2:31 PM

Posted in In the News

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We Made Techmeme!

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socialTNT’s “Top Tech Bloggers Define Web 2.0″ post made the top stories on Techmeme. Thanks everyone for your support! It means a lot to us.

socialTNT on Techmeme 04 28 08

Written by Chris Apollo Lynn

April 28, 2008 at 9:24 PM

Posted in In the News

Chris Geeks Out at Web 2.0 Expo

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I had a lot of fun at the Web 2.0 Expo. It was great meeting Twitter friends both new and old. For those who couldn’t make it, I posted some of me geeking out at various locations throughout the week. Enjoy!

“Simeon, Jenn and Chris” by Damien Howley — At the Netvibes party

By Kristen Nicole, Mashable — In the Schwaggin Wagon

Geoff Livingston and Chris Lynn

“Forrester’s Groundswell Party: Geoff Livingston and Chris Lynn” (CC) Brian Solis, www.briansolis.com, bub.blicio.us.

By Kristen Nicole, Mashable — At the Engage.com party

Chris Lynn and Lee Odden

“Web 2.0 Crawl Wired @Nova: Chris Lynn and Lee Odden” (CC) Brian Solis, www.briansolis.com, bub.blicio.us.

Popular corner at the netvibes party” by Damien Howley — At the Netvibes party

By Majorie Kase, Schwaggin Wagon — at the W for afterhours

by Pete Cashmore, Mashable — At the W for After Hours

Written by Chris Apollo Lynn

April 27, 2008 at 12:01 PM

Posted in In the News, Party, Pictures

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